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Joy Joya Jewelry Marketing Podcast

Nov 29, 2021

I share five tips for retaining all the new customers you get from your amazing holiday marketing efforts. The holiday season is an excellent time to focus on customer acquisition efforts because consumers are in the mindset to shop - and they're often looking for unique gift ideas from brands they may not have known...


Nov 22, 2021

In this episode, I share my interview with Benjamin Smithee, CEO of The Smithee Group, a digital growth agency that's been empowering entrepreneurs and businesses to dream bigger and achieve multi-generational integrity since 2015. He's consulted some of the largest and most well-known companies around the globe...


Nov 15, 2021

In this episode, I discuss 10 last-minute optimization tactics if you're planning on participating in Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday weekend. If you're in the camp of wanting to offer your customers a special treat ahead of the holidays or just want to throw your brand name in...


Nov 8, 2021

In this episode of the podcast, I share my SECOND interview with Tracy Matthews, who previously joined me on episode #77. Not only does Tracy run a successful jewelry brand, but she's also the Chief Visionary Officer of Flourish & Thrive Academy, which helps other jewelry business owners launch, grow, and scale...


Nov 1, 2021

In this episode, I share five tips for how you can get more comfortable with video marketing for your jewelry brand. If you heavily utilize Instagram as a social media marketing tool, then you know how important it is to share video content. Earlier this year, Adam Mosseri, the head of Instagram, said the company is...